Two Top UK Travel Sites Broaden Online Reach for Hotels Around World via SiteMinder
Award winning online hotel distributor, SiteMinder, has launched connections with two of Britain’s biggest travel websites, Travel Republic and Hotels4U, broadening the market reach for thousands of accommodation providers throughout the globe.
SiteMinder’s General Manager for Europe, Brendon Rogers, said that the new two-way connections with www.hotels4u.com – part of the Thomas Cook group – and www.travelrepublic.co.uk represented a major boost for the online distribution of hotels who use SiteMinder’s channel management technology.
“Travel Republic and Hotels4U offer SiteMinder’s customers exposure to two major new distribution channels primarily focused on the UK market with future expansion planned for both channels,” Mr Rogers said. “SiteMinder continues to lead the way in producing two-way connections between exciting channels and its platform for the benefits of its clients.”
Mr Rogers said “SiteMinder’s leading technology enables hotels around the world to be listed on dozens of international booking sites like www.travelrepublic.co.uk and www.hotels4u.com as well as Expedia, Wotif, Hotel.de, Agoda and many others. Working on the unique pool of inventory model, SiteMinder enables hotels to maximise their online distribution potential without the risk of overbooking.”
UK Partner Program Manager at Travel Republic, Kate Hallam, said: We are looking forward to an exciting and equally rewarding partnership with SiteMinder. Hotels using SiteMinder now have the opportunity to reach a wider audience and generate more bookings by connecting with Travelrepublic.com. We offer a strong market reach, particularly within the UK, and with recently launching our Spanish point of sale with further internationalisation to come, we are continuously looking for new hotels to fulfill our demand. Working with SiteMinder will enable Travelrepublic.com to establish relationships with new hotel partners and provides an excellent platform for growth.”
Head of Cities at Hotels4U, Roy Stratford, said: “Connecting to SiteMinder will give Hotels4U customers access to even more real time inventory and competitive rates. Partnering with SiteMinder will support the rapid expansion of our distribution as we enter into new global markets. Hotels using SiteMinder will now have seamless access to one of the fastest growing online travel distribution platforms in the UK.”